FRAM Drive
The Fram Drive product line was created and launched in 2021. This was another large product launch with well over 100 SKU’s. The Fram Drive line is available nationally at Advanced Auto Parts.
FRAM True Air
The Fram True Air premium cabin air filter product line was created and launched in 2021. This was a large product launch with well over 100 SKU’s. The Fram True Air filter line became the premium cabin filter option available to purchase at Walmart stores nationally.
FRAM Titanium
The Fram Titanium premium oil filter product line was redesigned in 2022-2023. I helped develop the new packaging design from the beginning and supported the project to production of the product packaging artwork.
FRAM Synthetic Endurance
The Fram Synthetic Endurance oil filter product line was a new product launch that I helped develop from the beginning to production of the product packaging artwork line.
Champion Laboratories Product PAckaging
At Champion Laboratories, one of the industry’s largest automotive filtration suppliers and manufacturer of original equipment filtration product for brands such as Luber-Finer, FRAM, Valvoline and K&N, product packaging is a high volume critical component to the finished product.